I was forced to write this post as I we are getting more and more link exchange offers through e-mail, cautioning us not to consider it as spam. What should be considered as e-mail spam and what should not in regards to link request e-mail. Let us answer these questions that are destined to come up sooner or later for virtually every e-mail user.

Even though, the number of resources, dedicated to link exchange gradually increases, there are still reasons why webmasters might contact another site’s owner directly. The thing is that such link exchange directories might have a very limited or no sites at all that belong to a category in need. Whereas the more thematic the link partner’s website is – the higher the value of the link...